Customer Data & CDPs

Identity resolution, schema design, composable CDP architecture, reverse ETL, and the data-quality discipline.

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Modules

Questions

Strategic Scenarios

90%

To Pass

Curriculum

The 6 modules.

Complete each module's quiz at 90% or higher. Pass the strategic scenario. Move to the next. Complete all 6, take the final exam, and earn your RGM-405 certification.

Module 1 of 6

CDP fundamentals and use cases

CDP fundamentals and use cases sits at the operational heart of customer data & cdps. This module covers the principles, the operating cadence, and the failure …

10 questions 1 scenario 90% to pass

Module 2 of 6

Identity resolution

Identity resolution sits at the operational heart of customer data & cdps. This module covers the principles, the operating cadence, and the failure modes to av…

10 questions 1 scenario 90% to pass

Module 3 of 6

Data schema and architecture

Data schema and architecture sits at the operational heart of customer data & cdps. This module covers the principles, the operating cadence, and the failure mo…

10 questions 1 scenario 90% to pass

Module 4 of 6

Composable CDP vs packaged CDP

Composable CDP vs packaged CDP sits at the operational heart of customer data & cdps. This module covers the principles, the operating cadence, and the failure …

10 questions 1 scenario 90% to pass

Module 5 of 6

Reverse ETL and operational analytics

Reverse ETL and operational analytics sits at the operational heart of customer data & cdps. This module covers the principles, the operating cadence, and the f…

10 questions 1 scenario 90% to pass

Module 6 of 6

CDP data-quality discipline

CDP data-quality discipline sits at the operational heart of customer data & cdps. This module covers the principles, the operating cadence, and the failure mod…

10 questions 1 scenario 90% to pass